
The Psychology Behind Endless Scrolling
Have you ever gotten a notice, looked at your phone, and then felt like … Read more

Data-Driven Design in Social App Development
The best thing about user-centered design is that it makes sure that the user’s … Read more

How Notifications Are Engineered to Keep You Hooked
The first one since the pandemic began. People are in a party mood. We … Read more

What It Takes to Build a Social Media App in 2025
What can you do when your audience’s news feed is full of cute kitten … Read more

Threads vs X (Twitter) A Design and Feature Breakdown
The British publication The Guardian calls it “Twitter Killer,” while the news agency Reuters … Read more

Why Dark Mode Became a Must-Have Feature
More and more people who use the internet have been using dark mode in … Read more

How Platforms Decide Which Content Goes Viral
A viral product can bring a lot of excitement and money to any e-commerce … Read more

The UX Principles Behind Popular Social Media Apps
UX design is all around us. Digital goods are becoming more and more vital … Read more

The Secret Behind Your Explore Feed
There is something special about this night. When the sun goes down and the … Read more